Video Client Delivery Guide - OpenClip
Agency Workflow

How to Deliver Video Clips to Clients Professionally

Turn raw long-form video into polished, platform-ready clips and deliver them to clients with a process that looks as good as your output.

intermediate
20 min
Client Video Delivery

Prerequisites

  • An active OpenClip account (Pro or Business plan recommended for client work)
  • The client's source video file (MP4, MOV) or a shareable URL
  • A confirmed deliverables brief from the client
  • Cloud storage (Google Drive, Dropbox, etc.) for file handoff

Steps

1

Align on deliverables before processing begins

Before uploading a single video, confirm with your client exactly what they need: how many clips, which platforms (TikTok, Instagram Reels, YouTube Shorts, LinkedIn, Twitter/X), what aspect ratios, whether captions are required, and any brand guidelines such as caption style or logo placement. Document this in a simple brief or intake form.

Tip: Ask for brand colors and preferred caption style upfront. OpenClip offers 10 caption presets — share a preview of each and let clients choose before you start processing.

2

Process the source video with OpenClip

Upload the client's long-form video to OpenClip and let the AI Viral Moment Detection analyze the transcript for the most clip-worthy segments. Review the 5–15 candidate clips generated and shortlist the ones that best match the client's goals — educational content, promotional hooks, thought leadership, etc.

Tip: Always watch the shortlisted clips before sending them for approval. AI scoring is excellent, but a 30-second human review catches anything that might be off-brand or contextually awkward.

3

Apply captions and branding

For each approved clip, apply the client's chosen caption preset. OpenClip's word-level captions sync precisely to speech and support 10 customizable presets. Ensure captions are positioned correctly and that any required brand elements are consistent across all deliverables.

Tip: Vertical (9:16) clips perform best on TikTok, Reels, and Shorts. Export versions for LinkedIn and Twitter/X if the client needs those platforms covered too.

4

Export clips in the correct formats

Use OpenClip's vertical short-form export to generate clips in each required aspect ratio. Name each exported file clearly — include the client name, clip topic, platform, and date in the file name, e.g., 'AcmeCorp_HookClip_TikTok_2024-06-15.mp4'. This prevents confusion during handoff.

Tip: Export all formats for a single clip before moving on to the next. It's faster than exporting all TikTok versions first, then going back for LinkedIn versions.

5

Package deliverables for handoff

Organize exported clips into a clearly labeled folder structure, then upload to a shared cloud storage location (Google Drive, Dropbox, or similar). Group by platform or by clip — whichever matches how the client plans to use them. Include a simple delivery note listing each clip, its intended platform, and any usage notes.

Tip: A short delivery note — even just a Google Doc — signals professionalism and reduces back-and-forth questions from clients who aren't sure which file goes where.

6

Gather feedback and iterate

Share the deliverables with the client and provide a clear, simple way for them to give feedback. Specify what kind of revisions are included in your scope. Common requests include adjusting caption style, trimming a clip slightly, or swapping one clip candidate for another from the batch. Use the original batch in OpenClip to pull alternative candidates if needed.

Tip: Set expectations early: explain that OpenClip generates multiple clip candidates and that swapping to an alternative clip is easy — this reduces pressure and makes revision conversations smoother.

What You'll Achieve

A professional, repeatable client delivery workflow that produces polished, platform-ready video clips and builds trust with every handoff.

Features

AI Viral Moment Detection

AI powered scoring identifies the strongest, most clip-worthy moments from any long-form video

Word-Level Captions

10 professional caption presets with word-level sync — easy to match any client's brand

Platform-Ready Vertical Export

Export in 9:16 vertical format optimized for every major platform

Speaker Tracking

Automatic face detection keeps the active speaker centered across all exported clips

Batch Processing

Handle multiple client videos simultaneously to scale delivery without scaling effort

Consistent Quality

AI-driven clip selection and captions ensure every deliverable meets a high, repeatable standard

Frequently Asked Questions

No — OpenClip is an export-only platform. You'll download the finished clips and deliver them via shared cloud storage or your preferred method. Your client (or their social media manager) handles publishing.

OpenClip exports clips as MP4 files, which is the standard format accepted by all major social platforms including TikTok, Instagram, YouTube, LinkedIn, and Twitter/X.

OpenClip generates 5–15 clip candidates per video, so alternative clips are usually available without reprocessing. For caption or style changes, simply re-export with the updated settings. Define your revision scope in your client agreement to set clear expectations.

OpenClip's caption presets are customizable and you can apply consistent styling across all clips. For advanced brand overlays like logos, you may want to add those in a separate step using a simple video tool.

A common agency standard is 3–5 polished clips per long-form video. OpenClip will surface more candidates than that, giving you the flexibility to choose the strongest ones and keep alternatives in reserve.

Share clips via a Google Drive folder and ask the client to comment on each file or use a simple feedback form. Tools like Frame.io or Loom can also work well for timestamped video feedback if you want a more structured review process.

Yes — OpenClip's batch processing and vertical short-form export make it well-suited for agency workflows. The Business plan is recommended for high-volume client work. Pair it with a consistent naming convention and cloud storage system for the smoothest multi-client operation.

Deliver Better Clips to Clients, Faster

Try OpenClip and build a repeatable, professional video delivery workflow your clients will love.

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